MW EngageLab
Discover a new approach to engagement and productivity. Learn how to achieve better results with our unique method. See our services now.
Discover our method
Our approach
In modern business, real competition no longer happens through prices, technologies, or even products — it takes place on the level of meanings, values, and ideas.
Artificial intelligence and the global web of virtuality leave employees with no chance of success if they continue to function merely as performers.
A “function-only” personnel loses their meaning within companies, burns out, and stops contributing to success.

The functional approach to personnel is increasingly giving way to a conceptual approach — one based on a Concept, a Meaning, or an Idea of Success.

Our Company helps you professionally discover a unique Idea of Successful Personnel — one tailored specifically for you .
Engaged but not in-caged
Understand our Recipe
Our proven methodology delivers tangible results. We combine best practices to enhance efficiency and employee satisfaction. Learn more and see how it works.
Success
Understanding success
Values
Mission, Vision, Strategy
Concept
Transformation bridge
Personnel
Key professional competencies
Communications
Idea-led communications
Product
Concept-driven product line
Service Portfolio
We deliver wide range of customized and optimal collaboration solutions for our clients
  • Engagement Audit
    Comprehensive surveys designed to measure employee engagement, motivation, and satisfaction
  • Success Model Workshop
    An interactive workshop where participants build their own success model, define key goals, and create a step-by-step action plan
  • Targeted Masterclasses
    Strategic, team-building, psychological and practical sessions to unlock the potential of your personnel
  • Workshop Deliverables
    Tangible results you can take away — from step-by-step plans to ready-to-use templates
  • Developing Start-Up Ideas
    Creating engagement models and products on the stage of opening your business
  • Post-Project Support
    Ongoing guidance and assistance after project completion to ensure lasting results
Unleash your team's potential
Here's how to measure your success during your
first year:
  • Engaged and efficient personnel
    Employee loyalty rate +50%
    Employee turnover below 10%
    Absence rate below 10%
  • Strengthening and growing the customer base
    Customer base +25%
    Customer loyalty index +50%
    Customer satisfaction index +50%
  • Boosting profitability
    Average spend per order up by +20 %
    Labor productivity up by +15 %
    Net profit up by 20 %
Meet our team
Our team brings extensive experience and expertise to every project. Learn more about our dedicated professionals and their qualifications.
  • Igor
    Founder & Partner,
    Creative Director and Master of Business Transformation
  • Maria
    Co-Founder & Partner,
    Master of Personnel Transformation, Director in sales & marketing;
  • Anna
    Co-Founder & Partner,
    Master of Product Transformation, Director in Products & Services
  • Evgeny
    Co-Founder & Partner,
    Master of Communication Transformation, Director in project management
Igor
Founder & Partner,
Creative Director and Master of Business Transformation
  • MBA graduate, International University, Vienna (HR specialization).
  • Crisis and project manager in customer service and HR development with extensive leadership experience in large service companies.
  • Led strategic projects with McKinsey & Co. and Australian firm Performa.
  • Key contributor to transformation of an international Airline into a TOP-5 European airline for onboard service.
  • Author of unique training programs: Engaged Personnel, Competitive Corporate Culture, Conceptual Business.
  • Regular speaker at international HR and customer service forums.
Maria
Co-Founder & Partner,
Master of Personnel Transformation, Director in sales & marketing
  • Independent practice in systemic constellations, family & couples counseling
  • 18+ years as Customer Leader in global crude oil & agricultural trade (client management, intercultural negotiations)
  • 15+ years in commercial real estate management
  • Former Private Banker (individual advisory & tailored financial solutions)
  • Certified Life & Social Consultant, NLP Master, Personal Coach
  • Mentor in personal development & conflict resolution
Anna
Co-Founder & Partner,
Master of Product Transformation, Director in Products & Services
  • Management&Law - Master of Science.
  • Psychology - Victor Frankl School of logotherapy and existential analysis.
  • PhD in philology.
Evgeny
Co-Founder & Partner,
Master of Communication Transformation, Director in project management
  • Experienced executive and creative professional.
  • Founder of multiple creative projects, uniting music, mindfulness, and cultural practices.
  • Master of Laws.
  • Musician & Author
  • Sound Healer & Tea Ceremonialist
Hello!
Feel free to write and call us. We really love to communicate with our clients.
+43 6644416773
+43 6766101953
hello@mwengagelab.com
Vienna
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